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WORLD CUP TV RATINGS, WEB TRAFFIC CONTINUE TO IMPRESS

June 25, 2010

WORLD CUP TV RATINGS, WEB TRAFFIC CONTINUE TO IMPRESS

TV numbers in the United States continue to be massive for the World Cup broadcasts on ESPN, ABC and Univision, as well as on the internet.

The United States last minute win over Algeria on Wednesday was viewed by an average of 6.12 million people on ESPN. That is the largest ever audience for a soccer match on the ESPN networks. Combined with the Spanish language numbers from Univision it hits 8.32 million.

Through Wednesday, Univision is averaging 1.98 million viewers a game, up 6 percent from 2006.

Thursday’s Mexico-France game was the Spanish-language network’s most-watched match, with 5.8 million viewers.

5.2 million viewers saw ESPN’s broadcast of the United States-Slovenia game on Friday and the United States-England game June 12 drew 12.9 million viewers on ABC.

The numbers through Wednesday are impressive. 2.6 million viewers on average per game saw the World Cup on ESPN, ESPN2 and ABC, up from 1.8 million for the 2006 edition of the tournament in Germany.

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